# H5

## About

- [Our Approach](https://agencyh5.com/about/our-approach.md): At H5, we're scrappy, strategic and deeply invested in our clients—because your story becomes our story. We work together to make it unforgettable.
- [Our Culture](https://agencyh5.com/about/our-culture.md): Our vibrant work culture is built on two fundamental principles: being human AND happy. This unique blend of two essential needs truly empowers our team to...
- [Our Values](https://agencyh5.com/about/our-values.md): reflecting our past+ guiding our future
- [About](https://agencyh5.com/about/overview.md): Your vision becomes our focus.

## Connect

- [Connect](https://agencyh5.com/connect.md): Relationships are the currency of business. We welcome your questions and value every opportunity to begin a conversation.

## Industry categories

- [Start Ups + Emerging Brands](https://agencyh5.com/industry-categories/start-ups-emerging-brands-2.md)
- [Associations + Non-profit](https://agencyh5.com/industry-categories/associations-non-profit.md)
- [Travel + Hospitality](https://agencyh5.com/industry-categories/travel-hospitality.md)
- [Real Estate](https://agencyh5.com/industry-categories/real-estate.md)
- [Home Care](https://agencyh5.com/industry-categories/home-care.md)
- [Lifestyle](https://agencyh5.com/industry-categories/lifestyle.md)
- [Food + Beverage](https://agencyh5.com/industry-categories/food-beverage.md)

## News

- [How AI is Evolving PR Services and Modern Workflows](https://agencyh5.com/news/how-ai-is-evolving-pr-services-and-modern-workflows.md): How AI is Evolving PR Services and Modern Workflows
- [Why You Need a Top Chicago PR Agency for National Impact](https://agencyh5.com/news/why-you-need-a-chicago-pr-agency.md): Why You Need a Top Chicago PR Agency for National Impact
- [Sample Smart: H5’s Playbook for Festival Season](https://agencyh5.com/news/sample-smart-h5s-playbook-for-festival-season.md): Sample Smart: H5’s Playbook for Festival Season
- [What Project Hail Mary Can Teach Communicators](https://agencyh5.com/news/what-project-hail-mary-can-teach-communicators.md): What Project Hail Mary Can Teach Communicators
- [Built on Hustle: The Value Powering Our Best Work](https://agencyh5.com/news/built-on-hustle-the-value-powering-our-best-work.md): Built on Hustle: The Value Powering Our Best Work
- [Egg-citing News: H5 Wins 2026 PRSA Silver Anvil Award](https://agencyh5.com/news/egg-citing-news-h5-wins-2026-prsa-silver-anvil-award.md): Egg-citing News: H5 Wins 2026 PRSA Silver Anvil Award
- [PR + Marketing Tactics for Emerging CPG Brands](https://agencyh5.com/news/pr-marketing-tactics-for-emerging-cpg-brands.md): PR + Marketing Tactics for Emerging CPG Brands
- [Award-Worthy Work Requires Award-Worthy Preparation](https://agencyh5.com/news/award-worthy-work-requires-award-worthy-preparation.md): Award-Worthy Work Requires Award-Worthy Preparation
- [How to Create an Experiential Marketing Campaign](https://agencyh5.com/news/from-awareness-to-action-the-power-of-storytelling-in-experiential-marketing.md): How to Create an Experiential Marketing Campaign
- [No Joke: Unpacking the PR Power Behind April Fools’ Day Pranks](https://agencyh5.com/news/no-joke-unpacking-the-pr-power-behind-april-fools-day-pranks.md): No Joke: Unpacking the PR Power Behind April Fools’ Day Pranks
- [Expo West 2026 Trends & Key Takeaways](https://agencyh5.com/news/unpacking-expo-west-2026-trends-takeaways-tastes-defining-this-years-show.md): Expo West 2026 Trends & Key Takeaways
- [How Do You Make a Difference as a PR Agency for Nonprofits?](https://agencyh5.com/news/non-profit-profile-work-with-heart-for-ronald-mcdonald-house-and-girl-scouts.md): How Do You Make a Difference as a PR Agency for Nonprofits?
- [It Takes Two: H5ers Reflect on their Time at our PR Agency](https://agencyh5.com/news/it-takes-two-h5ers-reflect-on-25-years.md): It Takes Two: H5ers Reflect on their Time at our PR Agency
- [Celebrating H5 and 25 Years of Values-Driven Work](https://agencyh5.com/news/celebrating-h5-and-25-years-of-values-driven-work.md): Celebrating H5 and 25 Years of Values-Driven Work
- [The H5 Way: Building a Positive Agency Culture](https://agencyh5.com/news/the-h5-way-why-positive-workplace-culture-is-at-the-heart-of-our-agency.md): The H5 Way: Building a Positive Agency Culture
- [Ritter Sport Cross-Country Sampling Campaign](https://agencyh5.com/news/ritter-sport-hits-the-road-with-cross-country-choctoberfest-sampling-campaign.md): Ritter Sport Cross-Country Sampling Campaign
- [Harnessing Creativity to Amplify Brands and Drive Impact](https://agencyh5.com/news/harnessing-creativity-to-amplify-brands-and-drive-impact.md): Harnessing Creativity to Amplify Brands and Drive Impact
- [Persil Powers Up Experiential Marketing Campaigns](https://agencyh5.com/news/persil-powers-up-sampling-through-strategic-experiential-engagements.md): Persil Powers Up Experiential Marketing Campaigns
- [Rewriting the PR Playbook: A New Approach to Media Relations Services](https://agencyh5.com/news/rewriting-the-pr-playbook-a-new-approach-to-media-relations.md): Rewriting the PR Playbook: A New Approach to Media Relations Services
- [H5 Celebrates Big Wins at PCC + PRSA Chicago Awards](https://agencyh5.com/news/celebrating-excellence-big-wins-for-h5-at-pcc-and-prsa-chicago-awards.md): H5 Celebrates Big Wins at PCC + PRSA Chicago Awards
- [Less Is More: A Communications Agency’s POV](https://agencyh5.com/news/less-is-more-a-communications-pov.md): Less Is More: A Communications Agency’s POV
- [News + Views](https://agencyh5.com/news/news-views.md): When we aren't telling our clients' stories, we like to share our point of view.
- [Why Kindness Drives Our PR Agency Culture](https://agencyh5.com/news/the-case-for-kindness-how-the-h5-way-came-to-be.md): Why Kindness Drives Our PR Agency Culture
- [Chicago PR Agency H5 Wins Again at 2025 PRSA Anvil Awards](https://agencyh5.com/news/h5-takes-home-fresh-flavorful-wins-from-the-2025-prsa-anvil-awards.md): Chicago PR Agency H5 Wins Again at 2025 PRSA Anvil Awards

## News categories

- [Agency News](https://agencyh5.com/news-categories/agency-news.md)
- [Industry Insights](https://agencyh5.com/news-categories/industry-insights.md)
- [Team Perspectives](https://agencyh5.com/news-categories/authentic-perspectives.md)

## Service categories

- [Corporate Reputation](https://agencyh5.com/service-categories/corporate-reputation.md)
- [Digital Storytelling](https://agencyh5.com/service-categories/digital-storytelling.md)
- [Brand Experiences](https://agencyh5.com/service-categories/brand-experiences.md)
- [Influencer Marketing](https://agencyh5.com/service-categories/influencer-marketing.md)
- [Public Relations](https://agencyh5.com/service-categories/public-relations.md)

## Services

- [Services](https://agencyh5.com/services/overview.md): big picture+every detail

## Team

- [Carmen Liberto](https://agencyh5.com/about/carmen-liberto.md)
- [Michelle Cammenga](https://agencyh5.com/about/michelle-cammenga.md): Don't just have a story—make it heard.
- [Amie DeLuca](https://agencyh5.com/about/amie-deluca.md)
- [Jenny Kelly Cogdal](https://agencyh5.com/about/jenny-kelly-cogdal.md): Chief Strategy Officer
- [Jenny Kolpien](https://agencyh5.com/about/jenny-kolpien.md): Chief Financial Officer
- [Kathleen Sarpy](https://agencyh5.com/about/kathleen-sarpy.md): I’m proud to have built an organization that allows others to be ‘human’ and ‘happy’ at work (the H in H5) that is rooted in our...

## Testimonials

- [Sarah Vicklund](https://agencyh5.com/testimonials/sarah-vicklund.md): AVP, Communications & Activations, Van Cleef & Arpels - The Americas
- [Marty McGinnis](https://agencyh5.com/testimonials/marty-mcginnis.md): Working with the Agency H5 team has been a breath of fresh air. The thoughtfulness and effort that goes into their planning & execution is unmatched…They...
- [Jeff Mollway](https://agencyh5.com/testimonials/jeff-mollway.md): Principal, Bridge Marketing
- [Jordan Kirshenbaum](https://agencyh5.com/testimonials/jordan-kirshenbaum.md): Founder & CEO, Prime Time Media
- [Dan Uslan](https://agencyh5.com/testimonials/dan-uslan.md): Market President Regional Group Publisher, Modern Luxury Media
- [Torrey Plank](https://agencyh5.com/testimonials/torrey-plank.md): Co-Founder, Three Mad Fish
- [Dave Foldes](https://agencyh5.com/testimonials/dave-foldes.md): Senior Marketing Director, Mark Anthony Brands
- [Hugo Perez](https://agencyh5.com/testimonials/hugo-perez.md): CMO, ZENB and (current) Fractional CMO, ZenB/Mizkan
- [Andrew Varga](https://agencyh5.com/testimonials/andrew-varga.md): Former CEO, Brown Foreman
- [Bob Arthur](https://agencyh5.com/testimonials/bob-arthur.md): President, Magellan Corporation
- [Christy Kotas](https://agencyh5.com/testimonials/christy-kotas.md): Director of Marketing, Magellan Development Group
- [Holly Buckendahl](https://agencyh5.com/testimonials/holly-buckendahl.md): CEO, Ronald McDonald House Charities of Chicago and Northwest Indiana
- [Megan Brilley](https://agencyh5.com/testimonials/megan-brilley.md): Director of Public Relations, Langham Chicago
- [Greg O’Brien](https://agencyh5.com/testimonials/greg-obrien.md): Founder, O’Brien Veterinary Group
- [Stephen Malisewski](https://agencyh5.com/testimonials/stephen-malisewski.md): Director of Public Relations, Kohler Co.
- [Jason Lasecki](https://agencyh5.com/testimonials/jason-lasecki.md): VP Corporate Communications, Great Wolf Lodge
- [Jenniver McGrath](https://agencyh5.com/testimonials/jenniver-mcgrath.md): Corporate Relations (Formerly), Allstate & Allstate Foundation
- [Michael and Nancy Reinsdorf](https://agencyh5.com/testimonials/michael-and-nancy-reinsdorf.md): Chicago Bulls/Chicago Bulls Charities
- [Katy Lynch](https://agencyh5.com/testimonials/katy-lynch.md): Co-Founder, Codeverse
- [Lindsay Avner](https://agencyh5.com/testimonials/lindsay-avner.md): Founder, Bright Pink
- [Lee Blessman Antonio](https://agencyh5.com/testimonials/lee-blessman-antonio.md): Former PR and Communications Director, Sears/Lands End
- [Fran Broude](https://agencyh5.com/testimonials/fran-broude.md): President & COO, Coldwell Banker Residential Brokerage
- [Jeff Mastro](https://agencyh5.com/testimonials/jeff-mastro.md): Owner & CEO, Steak 48
- [Carey Cooper](https://agencyh5.com/testimonials/carey-cooper.md): Founder, LYFE Kitchen
- [Jessica Wenson](https://agencyh5.com/testimonials/jessica-wenson.md): Senior Manager Marketing Communications, Giordano’s/Parts Town
- [Marla Gottschalk](https://agencyh5.com/testimonials/marla-gottschalk.md): Former CEO, The Pampered Chef
- [Greg Guidotti](https://agencyh5.com/testimonials/greg-guidotti.md): CMO, Ferrara Candy Co.
- [RJ Melman](https://agencyh5.com/testimonials/testfirst-testlast.md): President & CEO, Lettuce Entertain You Restaurants
- [Ralf Hilpuesch](https://agencyh5.com/testimonials/test-testimonial.md): CEO, Ritter Sport USA

## Work

- [All Free Clear](https://agencyh5.com/work/all-free-clear.md): eczema awareness month
- [Influencer Retail Program](https://agencyh5.com/work/influencer-retail-program.md): driving retail momentum through content creators
- [ZENB](https://agencyh5.com/work/zenb.md): plant-powered national sampling tour
- [Tribune Tower](https://agencyh5.com/work/tribune-tower.md): luxury living on chicago's magnificent mile
- [The Langham Chicago](https://agencyh5.com/work/the-langham-chicago.md): AskStrengthen The Langham’s competitive position in Chicago's luxury hotel market, while expanding its national presence and adapting to evolving travel trends...
- [Magellan Development Group & The St. Regis Chicago](https://agencyh5.com/work/magellan-development-group-the-st-regis-chicago.md): AskSpearhead communications and marketing for Magellan Development Group, the developers of The St.
- [Ritual Zero Proof](https://agencyh5.com/work/ritual-zero-proof.md): zeroed in: creating a new category
- [Ronald McDonald House of Chicagoland & Northwest Indiana](https://agencyh5.com/work/ronald-mcdonald-house-of-chicagoland-northwest-indiana.md): driving expansion visibility
- [Plugrà](https://agencyh5.com/work/plugrà.md): newsjacking that's smooth like butter
- [Persil](https://agencyh5.com/work/persil.md): the 24-hour laundry hotline
- [Natrol](https://agencyh5.com/work/natrol.md): get your sleep together
- [Laffy Taffy](https://agencyh5.com/work/laffy-taffy.md): your jokes, our (w)rapper
- [Jarrow Formulas](https://agencyh5.com/work/jarrow-formulas.md): AskLaunch Jarrow Formulas new brand campaign, Superior Starts, and unveil health and fitness powerhouse Robin Arzón as its first-ever wellness ambassador to...
- [Instant Brands](https://agencyh5.com/work/instant-brands.md): breathe easy in an instant
- [Girl Scouts of Greater Chicagoland & Northwest Indiana](https://agencyh5.com/work/girl-scouts-of-greater-chicagoland-northwest-indiana.md): sweet success with girl scout cookie season
- [Dairy Farmers of America](https://agencyh5.com/work/dairy-farmers-of-america.md): may the force be with moo
- [BRACH'S Conversation Hearts](https://agencyh5.com/work/brachs-conversation-hearts.md): the one where we introduced limited-edition candy
- [Great Wolf Lodge](https://agencyh5.com/work/great-wolf-lodge.md): AskHelp Great Wolf Resorts, America’s largest family of indoor water parks, extend its reach by introducing two new properties, back-to-back, in Webster, Texas...
- [Work](https://agencyh5.com/work/work.md): being all in+going all out
- [Brach's Candy Corn](https://agencyh5.com/work/brachs-candy-corn-suite.md): a sweet getaway for candy corn superfans