Industry Insights

Why You Need a Chicago PR Agency

June 22, 2026

There is nothing quite as iconic as a Chicago summer: after a long, cold winter, the city comes alive with a bright and euphoric energy and an endless list of activities. From street festivals and days at the beach to vibrant rooftops and exploring the riverwalk, the summer season in the Windy City is a culture all its own. But it’s not the only thing that’s special about Chicago.

Agency H5 has called Chicago home since the beginning. Twenty-five years ago, when our fearless leader Kathleen Sarpy founded our humble Chicago public relations agency, the industry might have looked a little different. But despite the rapidly evolving communications landscape, we still think Chicago is the greatest city for PR, and here’s why. 

Chicago Roots, National Reach 

Though we are a public relations agency Chicago brands trust, we’ve worked far and wide. From local nonprofits looking to effectively tell their story and engage donors, to global brands executing fully integrated campaigns to push their products off retailer shelves, we’ve done it all, and none of it has been limited by location. In fact, it has been a benefit. 

Today, media is more fragmented than ever, and it takes even more to breakthrough with consumers. But it also means that you can reach audiences from almost anywhere. Our expertise in PR services, media relations services and influencer marketing services, to name a few, means that we can connect the dots across channels – and tell your story locally, regionally or nationally based on your business goals. 

By being in the Midwest, we not only have knowledge of and access to experience-hungry consumers right here in Chicago but also have easy connections to both coasts and many markets in between. And because we have experience working in other markets, from California to New York, Florida, Colorado, and yes, even Idaho, we have the know-how and can do to get the work done no matter where it takes us. 

Integrated Teams + Partner Network 

Over the years, we’ve built a rolodex of trusted partners across the country who help us extend our reach and execute events, experiences and storytelling at scale. We know where our expertise lies and when necessary, we tap our partner network to take things to the next level, like running a successful satellite media tour or building a professional mobile kitchen for a nationwide sampling tour.  

This is especially important when it comes to in-person experiences where you need connection beyond the screen to create lasting impressions. Coordinate and host a community 5K in the heart of New York City for a client based in LA from our Randolph Street office? We did it, and with Peloton royalty Robin Arzon. Design and fabricate a fabulous fall and candy corn-inspired suite for BRACH’s at Great Wolf Lodge in Illinois and Pennsylvania? We did that too, and it was a sell-out success. And these award-winning campaigns wouldn’t have happened without the partners who helped bring them to life. 

Chicago gives us the best of both worlds: deep local insight and the ability to deliver impactful work wherever our clients need us. At H5, our Chicago roots shape how we think, create and connect, and that foundation continues to deliver unconventional ideas and power bold campaigns with reach far beyond the city limits. 

Learn more about our Chicago public relations firm.